Assignment Task: Product Strategy:
Prepare a summary of your product or service strategy for a new or revised existing product or service you recommend that East Chestnut Regional Health System develop. Include the following:
State your value proposition. Include the following elements:
- Customer value
- Collaborator value
- Company value
Explain your product/service strategy. Include the following elements:
Describe the new or revised product or service in terms of product/service features and resulting consumer benefits.
Explain how the new or revised product/service strategy satisfies consumers' needs.
Describe how the product or service differs from that of the competition.