Assignment: The Ethics Of Data Gathering And Research
Instead of a formal case write-up, let's go over the ethics involved in data collection as laid out in the social and life sciences. While this material is particularly relevant in the area of research, such as marketing research and organizational science, the logic offered in terms of concepts like informed consent is applicable to corporate settings as we gather data on varied stakeholders. Below are a series of links that offer information about data gathering obligations and expectations.that have become more seriously of concern in recent months.
Instructions:
Visit the following websites and read the material and analysis. Start with the Target Story as it highlights not only the scope of information available but also where technology was 6 years ago.
• The Target Story
• What is Informed Consent?
• Ethical Considerations
• Cookies
• Murky Ethics and Cambridge Analytic
Instructions:
For this exercise, consider that you are a senior manager in an organization that collects data on customers using your website (think Amazon or eBay; or even a healthcare products site). Write a short opinion piece detailing to employees your views on gathering data from customers, what inform should be shared with customers in terms of data collection and what level of privacy you offer.
Consider also the following questions:
1. How much do you feel a customer should know about the placement of cookies to track their internet activity.
2. How much should a customer know about the data an organization collects about them?
3. Does a customer have a right to view the proprietary data you collect on them?
Format your assignment according to the following formatting requirements:
1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
2. The response also includes a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.
3. Also include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.