Discussion- Cultural Awareness in Global Business - International Business
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• APA 6th
• Use Other references as desired but try to incorporate at least one citation from the course Reference.
Chapter 4 of your text talks about the importance of culture when doing business with or in a new country.
a. How might a business fail when expanding internationally if they ignore the local culture?
b. What cultural aspects need to be considered and why?
c. Will religion play a part in your expansion?
Course Reference:
Title: Global Business Today
Authors: Charles W.L. Hill; G. Thomas M. Hult
Publisher: McGraw Hill Irwin
Ed/Year: 9th Edition/2016
ISBN-13: 978-9814738255
ISBN-10: 9814738255.