How is nivea crowdsourcing process more effective


Assignment task: Be prepared to discuss your answers to the questions listed below in the Live Session.

1. How is Nivea's crowdsourcing process more effective than traditional R&D?

2. How can Nivea's crowdsourcing be even better?

3. How is Nivea's approach to open innovation different from Sofwerx's approach in USSOCOM?

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