How internet impacted marketing research
What is marketing research?How has the Internet impacted marketing research?Why is marketing research important to developing marketing strategy?
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1. What is the appropriate research method to use for a customer satisfaction?
Identify an Operations Management problem in that organization. This will usually entail a problem that needs to be analyzed regarding the improvement of its Supply Chain.
Formulate a linear programming model to be used for determining how many of each size of truck to purchase if the company wants to maximize its profit. Ignore the time value of money.
Instructions - Read the following questions and choose the best answer by 'bolding" your response. Then pick any 3 questions and create a response that incorporates the concepts of the three questions by writing on their importance to operations m
What is marketing research? How has the Internet impacted marketing research?
1) Formulate a linear programming model for this problem. 2) Solve the model by using the computer either excel solver or QM for windows
Select a real company (not a retailer). Identify 4 decisions that the company makes at different levels of the organization. Describe the policies, procedures and decision-making tools that might be used to make each of the four decisions.
Explain how the rate of change in the business environment affects the need to make and re-evaluate decisions. What are the consequences of not re-evaluating decisions frequently?
Give an example of a specific business decision, and explain the criteria that might be used to determine whether it is a "good" decision or a "bad" decision.
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