How important is branding in the oil and gas industry, Management Information Sys

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How important is branding in the oil and gas industry

Problem

A. How important is branding in the oil and gas industry, and why?

B. How do firms in oil and gas industry combine price and product to create value propositions? What are the most obvious value propositions, and to whom are they offered?

C. What is the relationship between promotions and the customer experience in oil and gas industry?

D. What media are most prominent in oil and gas industry, and why?

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Management Information Sys: How important is branding in the oil and gas industry

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