Business Management Assignment
Select in advance a company of choice: prepare in advance the appropriate information about the company.
For every theory you learn apply it to the company. ...make sure that you understand all the Key Theories (market research, consumer decision making, targeting, segmentation, positioning, product, price, promotion, place). A solid understanding of the key theories will take you far......
For example, what does theory on positioning state about what characterises a good positioning?
How has that been applied to the company of your choice?
Format your assignment according to the following formatting requirements:
1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
2. The response also include a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.
3. Also Include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.