Question 1
Intercultural communication is the process of sending and receiving messages between people whose cultural background leads them to interpret verbal and non-verbal signs differently.
a) Explain two main factors which contribute to the increasing significance of intercultural communication in workplace.
b) Identify 4 ways of how an individual might improve intercultural sensitivity.
c) What do you understand by the phrase “high-context” and “low-context”?
d) Describe how ethnocentrism affects intercultural communication, and explain possible solutions to overcome this factor.
Question 2
The type, structure, and composition of individual teams diverge in organisation.
a) Make a distinction between informal teams and formal teams, using suitable instances for each type.
b) Explain the merits and drawbacks of working in teams.
Question 3
a) In most business organisations, communication will flow:
1. Upward
2. Downward
3. Horizontally
In brief describe each of above communication flows.
b) Effective communication should be able of accomplishing feedback. Describe what is meant by the concept of feedback and list criteria for giving and receiving feedback.