How effective is their marketing campaign


Problem

A. Select a cruise line and share examples of how your selected cruise line markets themselves. You can share videos, commercials, marketing messages, advertisements, social media examples, etc.

B. Share the tag line they are using in their marketing campaign.

C. How effective is their marketing campaign?

D. What do you believe differentiates their product and experience?

E. What new marketing methods could they integrate to their current strategy to be more effective with their target audience?

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Marketing Management: How effective is their marketing campaign
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