Problem
Read "How the Subscription Business Model Could Change the Automotive Industry"
1. Are cars shops an appropriate product to servicize? Describe the design of the service offering.
2. What does such a service say about the notion of the service factory as it applies to automobiles? Does the service factory even exist?
3. Categorize this service: Is this people processing,possession processing,mental stimulus processing, or information processing? What makes it such?
How does the value get created in this service? Be specific here?What does the service really offer that traditional car buying doesn't?