How does the balanced scorecard concept help guide


1. How does the balanced scorecard concept help guide logistics managers in the development of a performance measurement system?

2. What metrics would apply to objectives applied to a four perspectives BSC of the department you work at? The four perspectives (Kaplan & Norton) are customer, financial, internal processes, and learning/growth.

3. Discuss the marketing and supply chain benefits and costs related to product complexity.

4. What is product proliferation and how has it impacted management of supply chains?

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Operation Management: How does the balanced scorecard concept help guide
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