How does the article tie to global marketing strategies


Assignment

Students are to locate 3 lnternet articles that cover the topics of:

- Global/l nternational Marketing

- lnternational Business

- Globalization in General

- Currency or Monetary Globalization

Students are to choose the three articles from their research. List the three articles along with the author and the source. The next step is to narrow vour choice to ONE article. Start your paper by telling me the three articles you chose (title, author, and source). Then tell me why you chose the one you decided to write about. YOU ARE ONLY WRITING ABOUT 1 ARTICLE.

After you've narrowed your choice to one article, students are to write a 3-4 page, double-spaced paper that addresses the following:

1. First, list the three articles you found during your research - their titles and the author along with the source for each. Then, choose one article to write about AND TELL ME WHY YOU CHOSE THIS PARTICULAR ARTICLE.

2. Main theme of the article - the author's major point.

3. The international significance of the article - why is it important?

4. The major international "implications" of the article (What happened next).

5. How does the article tie to Global Marketing Strategies?

Format your assignment according to the following formatting requirements:

1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.

2. The response also includes a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.

3. Also include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.

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Marketing Management: How does the article tie to global marketing strategies
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