How does differentiation create a competitive advantage


Discussion Post

• In business strategy creates something. What is the purpose of a business' strategy and why is it important?

• How does differentiation create a competitive advantage?

• One of the main leadership traits I was taught years ago is "Know yourself and seek self improvement." That's basically what this concept is about. However, how does a business do this?

• The goal of managers of a business is to grow the business and increase profits. What are business ethics and how should they be instituted to ensure the business is operated in a proper manner to achieve long term growth?

• Managers have a fiduciary responsibility to investors. That means they need to make sure that the investors financial interests in the firm are looked after. In order to do that - management must act in the best interest of the businesses long term goals. Sometimes decisions for long term success could affect a manger's short term financial interests - like a bonus. Would it be ethical to make that decision that hinders the long term growth for my personal gain?

The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.

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Business Management: How does differentiation create a competitive advantage
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