Problem: Has to be on BlackBerry's current business. As a strategic management analyst, please analyze Blackberry's business level strategy. No need for an introduction paragraph, please start straight from the business level strategy. However, please make this essay format with clear paragraphs that flow together. First, describe what is the Blackberry's generic business level strategy? Explain how this is supported via value chain. When using the value chain, please specifically find examples from at least 4 different segments of the value chain. Second, who are Blackberry's competitors? How does Blackberry utilize the generic business strategy yet differentiate its strategic positioning from its competitors? If you think Blackberry does NOT differentiate then please explain why.