How do marketers classify retail stores


Assignment:

Q1. Explain retail store shrinkage and the ways shrinkage normally occurs. What are some of the ethical issues in retailers’ treatment of consumers? What is “sweethearting”?

Q2. How do marketers classify retail stores? Explain merchandise breadth and depth.

Your answer must be, typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format and also include references.

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Marketing Management: How do marketers classify retail stores
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