Need help in writing a paper with the following scenrio. You get into a discussion over lunch about a recent purchase you made (e.g., a consumer product such as a car or major appliance). You and your lunch mates discuss the following. Include the below questions in the paper.
1) How did you come to perceive the need for the product?
2) What marketing stimuli prompted you to consider the product?
3) What sources of information about the product (and competitive products) did you consult, and how much time did you take?
4) What alternative products did you consider and why?
5) What made you choose the product you did?
6) What could the seller have done to make your buying experience easier?
7) Did you experience any post-purchase "dissonance" and, if so, why?