Assignment task: Fads
The fad for this activity is: Furby (kids toy)
Complete the following:
1. Name the fad and provide a description.
2. Provide a clip of the fad, which talks about the furby
3. How did this fad gain popularity initially? Describe the process.
4. How would you as a marketer reformat it to sell to consumers to suit the lifestyle or technologies of today?