Discussion Post
Using the company you selected for your Course Project, write a one-page summary that discusses how you will conduct internal marketing to ensure employees' engagement and satisfaction so they are more likely to convey a positive message and brand experience to your customers. In your response, consider the following factors.
a) Alignment of internal and external perceptions
b) Embracement and communication of brand values
The response must include a reference list. Using Times New Roman 12 pnt font, double-space, one-inch margins, and APA style of writing and citations.