Problem 1: Explicate how 'Coca-Cola' should implement an open innovation ecosystem strategy based on two recommendations.
In particular, your proposal should explicate:
Problem 2: What open innovation ecosystem strategy do you propose and how does it embed your two previous innovation recommendations? (Recommendations for what Coca-Cola should do to use an open innovation ecosystem.)
Problem 3: How do you suggest this ecosystem strategy be implemented?
Problem 4: How and why is it likely to make the organization more competitive in the digital and collaborative era?