How can you use a conjoint analysis in pricing
Problem: Conjoint Analysis has various usages including pricing. How can you use a conjoint analysis in pricing?
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Explain how Wal-Mart creates its values, who the target market is and which of the 4Ps this company uses to be different (explained detailed each P).
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Problem: The term "directed opportunism and random moves" is used in business. What does it refer to?
Did you learn something new from the research results? or were they intuitive? What do you think is a topic or problem that warrants investigation?
Problem: What is customer value and why is it important to measure it in pricing?
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What kind of grand opening will you suggest the client have? A special event? Will you have the client run promotions ahead of the opening?
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