Problem: How can you grow your business on a budget?
Read Critical Thinking on page 126 in your textbook, #4.8 and answer the following question: . Imagine you own a pet grooming business. You want to use market research to identify how you can grow your business but you are on a limited budget. Review the marketing research techniques outlined in the chapter to determine which ones can be used for your small business. What information will you need and how will you obtain it?