How can managers assess the potential relative competitive, Microeconomics

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How can managers assess the potential relative competitive

1. How can managers assess the potential relative competitive position of their firm in order to decide on new strategic directions?

2. Discuss the relative advantages of globalization versus regionalization/localization.

3. Compare the merits of the entry strategies discussed in this chapter. What is their role in an integrative global strategy?

4. Discuss the considerations in strategic choice, including the typical stages of the MNC and the need for a long-term global perspective.

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