Marketing Discussion
1. Are all customers the same? What are some of the ways they can be segmented? (Provide at least 4 examples with explanations of each)
2. How can an organization be a customer? Who do they buy from and what does that relationship look like?
The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.