1. Why is it important for organizations to be able to identify the Constraints or obstacles they have in order to acheive their goal?
2. Amazon has recently bought Whole Foods. If you are Ralph's, Kroger, Albertsons, Safeway, etc. would you see Amazon's announcement as a systemic or unsystemic risk? And why?
3. How Business to Customers marketing differs from Business to business marketing. Give examples.