How brands show what actually matters to them


Problem: Read the article "How brands show what actually matters to them" 

Discuss how the author has structured their article and determine the quality of their argument. Should you rely on this article? How would you use the information contained in this article? Did you learn anything? Do you disagree with anything? Look at the following:

  • Rhetorical style(s) and techniques
  • Tone and language choices
  • Sentence structure
  • Context

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Other Subject: How brands show what actually matters to them
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