Assignment
Before health care administrators can market any health service or program, they must first consider the target population or audience to whom these services or programs will be marketed. Not surprisingly, cultural beliefs, language, and even cultural history play a major role in informing the types of messages and communications made to market new services and programs.
For this Assignment, reflect on the health care service or program you selected for your Final Project. Consider how cultural sensitivity might inform the marketing of your health care service or program.
The Assignment (1-2 pages)
1. Explain which elements of your health care services marketing plan are culturally sensitive and appropriate.
2. Explain how culturally sensitive and appropriate considerations might affect marketing plans and why.
Format your assignment according to the following formatting requirements:
1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
2. The response also includes a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.
3. Also include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.