How an organization has leveraged the product life cycle


Discussion Post: Consumer Behavior

Explain what is meant by the diffusion of innovation. Provide an example of how an organization has leveraged the product life cycle and the adoption curve in the international environment. What are the ethical considerations in your example?

The response must include a reference list. Using Times New Roman 12 pnt font, double-space, one-inch margins, and APA style of writing and citations.

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Marketing Management: How an organization has leveraged the product life cycle
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