Assignment: Fashion Retailer Case Study
The objective of this project is to learn how an international fashion retailer operates in the real world by choosing a fashion company that operates outside its home country. The company can be US based but you can also explore international fashion retailers based in different countries. The report should incorporate course concepts. YOUR analysis is important. Reference Case Studies in the text book for your report (however, avoid companies being used for this). As you write the reports, cite all sources used in the text using the (author, year) format, in addition to providing the reference list.
Your report should include the following information: (1) Company Information [History and origin, size, revenue, mission statement, business strategy (e.g. omnichannel), product, target market]
Company Name: Li-Ning.
Format your assignment according to the following formatting requirements:
1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
2. The response also include a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.
3. Also Include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.