Task:
Need about 200 words to get me started answering this marketing question
In a statement, 'price-setting is obviously not a one-time event - it is a process - a process that is closely tied to market positioning.'
Discuss if/when/how an employer adjusts pricing to position the company more favorably in the marketplace.
What are the motivators for these adjustments (business drop-off, competitive threats, etc.)? To what extent (and through what forums) do the departments within a company interact in the price dialogue?
Also, offer an additional pricing opportunity that could be (at least temporarily) introduced to enhance your market position.