Group Project:
Identify a company.
Identify a management problem. (Note: not a market research nature). Specify research questions which address the management problem/decision. Design a research program.
Carry out the research. Sourcing from ONLY secondary data. Analyse the findings.
Identify alternatives and make recommendations to improve the performance of the organisation.
Prepare a persuasive report showing how the management problem/decision should be managed. Prepare and deliver a persuasive presentation of the key points in your report. Each group will also make a 10-minute presentation of their research and findings in week 10 or 11 and there would be an additional 5 minutes for questions and answers. Groups may also submit video presentations if they wish. Details about that should be confirmed with your lecturer. Please, note it is the responsibility of the group members to ensure that the video and audio is clear should you opt for video submission. Any video that cannot be properly assessed would result in no marks been awarded to members of such groups.
Attachment:- UNIT.rar