Background:
Direct Reference - Mention specifically, by name, one or more members of your audience.
Mutual Reference - Make reference to a person, company, or organization related to both you and your audience.
Ask Questions - Address a question directly to one or more members of your audience.
Contemporize - Make reference to what is happening today.
Localize - Make reference to the venue of your presentation.
Data - Make reference to current information that links to and supports your message.
Customized Opening Graphic - Start your presentation with a slide that includes your audience, the location, and the date.
Question:
Have you watched a presentation which used these techniques? If so, describe which techniques were included and were they effective? If not, which techniques would have improved the presentation and why are these techniques important in a presentation as well as which technique is the most effective in a presentation? Why?