Use the "eHarmony" case by Mikolaj Jan Piskorski, Hanna Halaburda and Troy Smith Harvard Business School case, no. 9-709-424
Question 1. Has eHarmony been successful? Discuss its performance and the factors influencing its achievements.
Question 2. What are the threats, environmental and competitive, that eHarmony faces?
Question 3. What are your strategic recommendations for eHarmony?