Google Keeps Growing:
TEXTBOOK:
Business Essentials by Ronald J. Ebert and Ricky W. Griffin, 10th Edition.
Read the case “Google Keeps Growing, What to Know the Future? Just Google It…” on pages 141-142
Describe examples of each of the management functions illustrated in this case. Which management skills seem to be most exemplified in Sergey Brin and Larry Page? What role have goals and strategy played in the success of Google? How would you describe the corporate culture at Google?