Solved: Good promotion medium for harley-davidson, Marketing Management

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Good promotion medium for harley-davidson

Please assist in answering the following questions.

Problem 1. Why is the Internet a particularly good promotion medium for Harley-Davidson? Discuss at least three (3) reasons.

Problem 2. What different roles could Harley-Davidson's Web site play for Harley owners, for people shopping for a motorcycle, and for people just interested in motorcycles in general?

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Marketing Management: Good promotion medium for harley-davidson

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