Discussion Post
Conduct some research on the relationship between price and perceived value of a product or service.
1) Discuss the relationship of price to value. Does a low price necessarily mean a better value?
2) Give an example to illustrate your opinion. How can a firm offer good value in a mature market where price seems to be the only visible means of differentiation?
The response must include a reference list. Using Times New Roman 12 pnt font, double-space, one-inch margins, and APA style of writing and citations.