Discussion Post: Analysis of a Local Company for Potential International Business
The Company is Bj's Wholesale Club
Consider a local company that may potentially participate in international business in the near future. That local company can be either one in Starkville or surrounding areas, or one in your hometown areas. Answer the following questions.
o Give a brief introduction of the company that you have picked;
o Conduct a SWOT analysis for the company (SWOT: strength, weakness, opportunity, and threat);
o If the company wants to sell its products successfully to the foreign customers, what are the product strategies that you advise it to take?
The response should include a reference list. Using double-space, Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.