Function and significance of sales management


Question 1) Define and describe the term Sales Management. What is the function and significance of Sales Management in today's Modern World?

Question 2) Write notes on :

a) Combination based sales organisation.

b) Geographical based sales organisation.

Question 3) Recruitment and selection' is the most difficult task of a sales manager'. Do you agree elaborate?

Question  4) Write down the process of Sales Training through ACMEE approach.

Question 5) Explain different components of a salesman's remuneration. What compensation mix do you think is the best for selling insurance products ?

Question 6) Why there is a need for controlling salesmen ? Describe different ways of exercising control over salesmen.

Question 7) Write brief notes on:

1) Sales Motivation.

2) Sales Territories.

3) Sales Meetings.

4) Sales budget.

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Marketing Management: Function and significance of sales management
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