From your own understandings what is actually meant by the


From your own understandings, what is actually meant by the term "Marketing Logistics", and what is its role and importance to an organization's overall marketing effort ?

(please don't simply cut & paste or paraphrase definitions from the text or other 3rd-party sources here)

* What are some of the steps necessary for market logistics planning?

* What are the problems and challenges associated with market logistics?

* Can you give an example ?

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