Form of departmentalization, Business Management

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Form of departmentalization

Sports International (SI) began business by making shoes for athletes. They soon expanded into making shoes for non-athletic purposes. They now manufacture and distribute clothing, sporting equipment, and protective sports gear worldwide. They are departmentalized by products sold to serious athletes, products sold to "weekend" athletes and products sold to sports teams. SI has utilized which form of departmentalization?

A. Geographic

B. Customer

C. Functional

D. Matrix

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Business Management: Form of departmentalization

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Business Management: Form of departmentalization

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Reference No:- TGS093220

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