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For your individual work write a one - two page paper that

For your individual work, write a one - two page paper that answers the following questions:

Consider the BP oil spill that spawned a heavy public relations campaign after beaches were closed and wildlife was affected.

Did BP use a proactive or reactive strategy? Explain why.
Was the strategy effective? Why or why not?

In a 1-2 page essay paper, answer

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Business Management: For your individual work write a one - two page paper that

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