Question: Focus on how your project company does vs. competition on each point!
A maximum of 7 slides.
With company stakeholder interview comments, as appropriate.
1. Description of the Project Company.
2. Description and Evaluation of their Services Marketing Model - core & supplementary services, and other applicable course concepts.
3. Key Competitors/Shares of Market, with prior 3-Year Growth/Decline to date, with estimated market size in US dollars.
4. Company service model?
5. Percent of Sales that are Services + key differences vs. competition.