Find articles that address select company nestle approaches, Marketing Management

Find articles that address select company nestle approaches

Problem

• Part I: What is CRM? Provide a brief intro to CRM. Find 2 articles that address your selected company Nestle approaches. Provide a summary of the articles. Explore your company's internet presence and identify how your company is implementing CRM.

• Part II: Take a look at your compagny Nestle website content. Evaluate how your company addresses each objective (emotional, rational, inspire, convince) Breakout by each objective.

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Marketing Management: Find articles that address select company nestle approaches

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Marketing Management: Find articles that address select company nestle approaches

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