Valuable : Financers, equity holders, cash in hand, large scale operations, huge network of supplier and dealers, strategic alliances, robust R&D facilities, customer service, leadership, value system, brand portfolio, human resources, union and employee relations, patented technologies, brand value, supply chain ad IT capabilities,Environment strategy.
Rare: Patents, Brand portfolio, large scale operations,finances, leadership, brand name.
Inimitable: Finances, R&D, Engineering, patents, strategic alliances, large scale operations, huge product portfolio,leadership, brand value, corporate value system.
Non substitutable - R&D and Engineering, leadership,
1. General Motors VRIN tests for resource competitive power. Are the resources or capabilities VRIN= Valuable, Rare, Inimitable, Nonsubstitutable? Tie each item into GM and please be lengthy and very thorough with response. Not just a list. Please explain how 3 of each category tie into GM. 3 of each of the valuable, rare, inimitable, and nonsubstitutable.