Factors triggering the need for product repositioning


Question: All of these are factors triggering the need for product repositioning except which? Multiple Choice changing the value offered creating a new use situation reacting to a competitor's position reaching a new market catching a rising trendForty years ago, the Mississippi Gulf Coast was a nice place to vacation with a white sandy beach, golfing opportunities, resort hotels, and good seafood restaurants. But with the addition of casinos, the Gulf Coast improved its odds of being a tourist destination for more travelers. This is an example of a ________ strategy. Multiple Choice diversification market modification product repositioning market-product grid product modification

 

 

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Marketing Management: Factors triggering the need for product repositioning
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