Search for and read the article titled"How Barbie Lost her Groove," by Nash and Duvall (2005). Compose a persuasive response that includes thefollowing elements:
- Explain why Mattel's managers were able to slowly change decision making over time and what kinds of cognitive errors contributed.
- Explain and comment on any factors related to organizational culture and innovation within Mattel's setting thatmight have influenced the company to move in a more positive direction.