Explain why marketers would choose to use each form


Discussion Post: Strengths and Weaknesses of Each form of Communication

Watch the video "Advertising, Sales Promotion, and Public Relations." Discuss the strengths and weaknesses of each form of communication. Explain why marketers would choose to use each form within a consumer products promotion. Illustrate your ideas with specific examples. In replies to peers, provide additional illustrative examples to support the ideas presented and explain how your examples apply.

The response should include a reference list. Using one-inch margins, Times New Roman 12 pnt font, double-space and APA style of writing and citations.

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