Explain why a salesperson should welcome buyer concerns, Operation Management

Explain why a salesperson should welcome buyer concerns

1. Explain why a salesperson should welcome buyer concerns.

2. List the common types of buyer resistance that might surface in a presentation.

3. List eight specific strategies for negotiating buyer resistance.

4. Professional buyers often learn to use specific negotiation tactics in dealing with salespeople. List and describe two tactics that are commonly used today.

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Operation Management: Explain why a salesperson should welcome buyer concerns

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Operation Management: Explain why a salesperson should welcome buyer concerns

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