1. A disadvantage of observation is observer bias. Describe what is meant by the term “observer bias” and discuss some ways of minimizing observer bias. Provide examples to support your main points.
2. Explain transfer pricing. What are the three alternative approaches to determine a transfer price?
3. From a product marketing standpoint, Discuss the hidden dangers in setting your price lower in one country than in another? Are there any dangers in setting your price too low?