Explain the role of ethics and social responsibility


Assignment:

The purpose of assignment is to help students understand the influence that ethics and social responsibilities have on the strategic planning process.

Steps

Create a 700-word report in which you address the following:

Define and explain the role of ethics and social responsibility in developing a strategic plan while considering stakeholder needs and agendas.

Include at least one example of a company overstepping ethical boundaries for stakeholder agendas, and identify what types of preventative measures could be taken to avoid this type of situation.

Cite 3 scholarly references, including at least one peer-reviewed reference from the University Library.

Format your paper consistent with APA guidelines.

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Marketing Management: Explain the role of ethics and social responsibility
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