Explain the market problems that drove pokemons launch, Marketing Management

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Explain the market problems that drove pokemons launch

Problem

Understand Pokemon Go from Niantic Lab. Please answer these questions:

a) Explain the market problems that drove Pokemon's launch and what needs it tried to fulfill.
b) What are your decisions for future Pokemon Go marketing activities?
c) What are your suggestions for Niantic Lab in the future for its product development strategy?

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Marketing Management: Explain the market problems that drove pokemons launch

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Marketing Management: Explain the market problems that drove pokemons launch

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